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Ellen MacArthur Foundation

NU School of Design led the university’s participation in the Ellen MacArthur Foundation’s Disruptive Innovation Festival. Amongst a series of activities showcasing Northumbria’s work in Responsible Innovation undertaken during the festival, Two groups of students studying Industrial Design and Entrepreneurial Business Management and totalling around 100 joined forces to explore the challenges represented by ‘branded litter’. Over the course of two separate days they worked in small teams to design and present product/system/service solutions to the problems that the greatest litter producing brands suffer. At the end of the second day they presented video campaigns to promote their idea.

Disprutive Innovation Festival at Northumbria

Day 1 - Contfronting Branded Litter

Day 2 - The Campaigns

Disprutive Students


Course info

UCAS Code W245

Level of Study Undergraduate

Mode of Study 4 years Full Time

Location City Campus, Northumbria University

City Newcastle

Start September 2024 or September 2025

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