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Catherine Glover

Assistant Professor

Department: Northumbria School of Design

Catherine Glover is an Assistant Professor of Fashion in the School of Design at Northumbria University. She lectures on research skills, sustainability, responsibility, fashion promotion and communication, brand strategy, storytelling, journalism, copywriting, editorial publishing and activism. Her educational interests are responsible brand management, neuroeducation, shaping collaborative learning culture, running 'live' collaborative briefs with industry partners, embedding CSR, ESG and EDI principles into organisations, and engaging with current and forecasted systemic issues by initiating transformative social change.

Catherine Glover

Catherine's research is into transnational brand storytelling, specifically how social and brand communities enact story processes that inspire grassroots action. She has published articles on contemporary legacy stories within heritage institutions, brands Rapha and Harris Tweed, cycling event The Tweed Run, and her role as a madoguchi reporting on British fashion, craft, design and architecture for Japanese avant-garde publication, Hanatsubaki.

Her research has appeared in the Fashion Heritage: Narrative and Knowledge Creation (Palgrave Macmillan, eds. Cantista and Delille, 2023), Understanding Luxury Fashion: From Emotions to Brand Building (Palgrave Macmillan, eds. Cantista and Sábada, 2019).Critical Journal of Fashion and Beauty (11.1), International Journal of Fashion (4.2), Journal of Fashion Marketing and Management (22.1). She has presented her research to peer and industry audiences, including at the Global Fashion Conference 2023 and Nostalgia: 2nd Global Inclusive Interdisciplinary conference. She is currently researching into responsible fashion, brand storytelling and mindset and behaviour change.

  • Please visit the Pure Research Information Portal for further information
  • Fashion storytelling through Dress and Lego Mini-Figures: Mary, Queen of Scots, Glover, C. 2 Jan 2023, Fashion Heritage, Cham, Switzerland, Palgrave Macmillan
  • The Fashion + Sustainability Paradox: Is Education a Way Forward?, Glover, C. 1 May 2024, Design Education in the Anthropocene, Abingdon, Taylor & Francis
  • A Story of Fashion Revolution: The initiative that challenges the cost of fashion, Glover, C. 7 Sep 2019, 'Cost of Design 2019', Design History Society
  • The Tweed Run meets Harris Tweed: Stories of a fashionable cycling experience, Glover, C. 1 Jun 2020, In: Critical Studies in Fashion and Beauty
  • Rapha: weaving story strands of luxury, Glover, C. 15 Jan 2020, Understanding Luxury Fashion, Cham, Palgrave Macmillan
  • Rapha and its embedded storytelling, Glover, C. 12 Mar 2018, In: Journal of Fashion Marketing and Management

Prior to academia, Catherine worked for fifteen years in industry as a luxury fashion PR, design journalist, copyeditor, and editorial coordinator in arts publishing. She continues to write and publish autobiographical narratives and fashion poetry.

  • Arts (general) MRes October 16 2017
  • Fashion BA (Hons) July 17 2001
  • Art and Design (other/general) Diploma July 20 1997
  • Post Graduate Certificate in Higher Education Practice PGHEP 2013
  • Fellow (FHEA) Higher Education Academy (HEA) 2014

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